1. Who We Are
SiteSwap is a product of Negative Zero Inc., a company registered in the United States. We provide automated website design services for trade and home service businesses.
For questions about this policy, contact us at hello@siteswap.io.
2. Information We Collect
We collect information you provide directly when using our services:
- Contact information: name, email address, phone number
- Business information: business name, website URL, service vertical, city, and state
- Payment information: processed securely through Stripe — we never store your card details
- Usage data: page views, click events, and preview interactions collected via analytics
3. How We Use Your Information
We use the data we collect to:
- Design and deliver your custom website preview
- Process payments through Stripe ($149/mo Standard or $249/mo Pro plans)
- Communicate with you about your site, updates, and support
- Improve our services and develop new features
- Send transactional emails (e.g., preview links, invoices)
- Analyze usage trends to enhance user experience
4. Data Sharing
We do not sell your personal data. We share information only with:
- Stripe: for secure payment processing
- SendGrid: for transactional email delivery
- Vercel: for hosting and analytics
- Railway: for database hosting
Each provider is bound by their own privacy policies and processes data only as needed to provide their services.
5. Cookies & Tracking
We use minimal cookies and tracking to provide and improve our services:
- Essential cookies: required for site functionality (session management, CSRF protection)
- Analytics: Vercel Analytics for aggregated, privacy-friendly performance metrics — no personal identifiers are stored
- Event tracking: we log anonymized preview views and CTA clicks to measure service effectiveness
We do not use third-party advertising cookies or retargeting pixels.
6. Data Retention
We retain your personal data for as long as your account is active or as needed to provide services. If you cancel your subscription, we retain basic records for up to 12 months for legal and accounting purposes, then delete them.
You can request deletion of your data at any time by emailing hello@siteswap.io.
7. Your Rights (GDPR & CCPA)
Regardless of where you are located, you have the right to:
- Access: request a copy of the personal data we hold about you
- Correction: ask us to update or correct inaccurate data
- Deletion: request that we delete your personal data
- Portability: receive your data in a structured, machine-readable format
- Objection: object to processing of your data for certain purposes
- Restriction: request that we limit how we use your data
To exercise any of these rights, email us at hello@siteswap.io. We will respond within 30 days.
8. Data Security
We implement industry-standard security measures including HTTPS encryption, secure database connections, and access controls. Payment data is handled entirely by Stripe's PCI-compliant infrastructure.
9. Children's Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children.
10. Changes to This Policy
We may update this policy from time to time. Material changes will be communicated via email or a notice on our website. Continued use of our services after changes constitutes acceptance.
11. Contact Us
If you have questions about this privacy policy or your data, reach out to: